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My last blog post covered two experts’ views on fundamental
points of business plan development. As promised, this week I will discuss how
I plan to implement those key points into my own business plan. Martin Zwilling
says to include an executive summary. I think the executive summary might be
the single most important part of a business plan. My executive summary for
Green Theater’s business plan will be very well written and it will entice
investors to read the rest of the plan. It will give the investor an idea of
what Green Theater does and how we do it. After reading the executive summary,
investors will know if we could make a good team. Martin Zwilling also says that
it is important to make sure that your business plan actually has a plan. Since
Green Theater is a service based company, I will not have to worry about my
plan becoming a glorified specification sheet. My plan will clearly lay out how
we will make money and when operations will start. Investors will be happy to
see this.
I also researched Mark Cuban for my last post. The
fundamental points that Mark Cuban looks for in a business plan are the need
for the product or service in society and if there is a market for that product
or service. My business plan will show investors that now, more than ever,
there is a need and a market for Green Theater’s services. Electronics have
become inexpensive enough that everyone wants some audio / visual equipment
integrated into their home. Also, being green is of utmost importance in today’s
society. Green Theater will offer a green solution to customers looking to
integrate electronics into their home. Mark Cuban also looks at the business
plan to determine if it has potential for growth. Green Theater’s business plan
will show that the potential for growth is huge.
Researching experts in the field of business plan
development has taught me some key points that every business plan needs to
have.
Sources:

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